The Sweet Secret: Why Fizzy, Vegan Fish Sweets Are Taking Over the World

The Joyfully Cheeky World of Funky Fish Sweets

Somewhere between the glovebox and the handbag, nestled beside the receipts and half-melted lip balm, lies a pouch of unapologetic joy. Not just any bag of sweets — no — this is Funky Fish. A glorious explosion of fruity chaos, packed into a perfectly sized 150g pouch that doesn’t just fit your life, it improves it. These fish sweets might look like they swam straight from a cartoon reef, but one bite and you’ll know they were born to live in your mouth.

What Makes Funky Fish So... Funky?

Let’s start with the facts. These sweets are:

• Fruity – Not just fruity. Raucously, audaciously fruity. A chorus of tangy, juicy flavour that makes your tastebuds throw a party.
• Fizzy – A tickle on the tongue, a zing in the cheek. That fizzy kick? It's the kind of gentle chaos we all secretly crave.
• 100% Vegan – No compromises, no side-eyes from your ethics. Just full-on flavour, guilt-free indulgence. See our full range of Vegan Sweets.

Each 150g Funky Fish pouch comes with ten vibrant pieces, wrapped up in eye-popping cartoon livery that commands attention. Think impulse-buy brilliance. A pouch that practically leaps off the shelf — or into a basket — whether you're at a trendy farm shop, a bustling filling station, or a high-street sweet haven with a Pick n Mix display that would make a Victorian child cry tears of joy.

Built for Sharing. Or Not.

The pouch is, dare we say, the Goldilocks size — not too big, not too small. Just right. Perfect for handbags, desk drawers, gloveboxes, or secret stashes behind the cornflakes. Whether you’re sharing with mates or hoarding for a solo sugar session, the Funky Fish pouch delivers without judgement. And if you're hunting for the ideal small treat or stocking filler? You've just found it.

For Retailers: The Sweet Spot of Sales

Dear sweet shop owners, online retailers, pick-n-mix legends: this is the sweet that sells itself. The format is retail dynamite. Funky Fish catches the eye — and holds it — with its bold packaging, vivid shapes, and nostalgic-meets-modern appeal. It speaks to the parent, the kid, the Instagram-scrolling teenager and the bloke who just popped in for petrol but left with three bags.

Need more than a pouch? You’re in luck:

Funky Fish Tub (600g) – Reusable, display-friendly, and perfect for repacking into jars or smaller bags.

Vegan Funky Fish Bulk Bag (2kg) – Ideal for pick and mix stands, parties, or creating your own brand packaging.

Vegan Fizzy Funky Fish Bulk (2kg) – All the zing, all the vegan goodness, in glorious commercial quantities.

Brays Fizzy Fish (2.75kg) – Super bulk option for sweet giants, events, and those who think “go big or go home” applies to confectionery.

Oh, and if you're sourcing kids' party sweets? Funky Fish is a guaranteed winner. They’re brightly coloured, cheeky-shaped, and taste like childhood summer holidays wrapped in sour sugar. Add these to any party bag, and you’ll have tiny guests begging their parents to buy more.

Fizzy. Fruity. Fantastically Retail-Ready.

There’s something undeniably joyful about fish sweets that fizz and wobble with every bite. It’s confectionery that refuses to behave — sweets that look like fun, taste like fun, and sell like fun. Whether you're a sugar-craving consumer or a savvy shopkeeper, Funky Fish by Candycrave isn't just another bag on the shelf. It’s the bag customers come back for. The bag they talk about. The bag that leaves you with a silly grin and sour sugar on your fingers.

Premium, vegan, wildly colourful, and utterly irresistible — it’s time to take a swim in the sweet stuff. And yes, we’re talking about fish sweets.